Gary Pisano: You Need an Innovation Strategy (Harvard Business Review, June 2015)
1) What was the biggest surprise for you in the reading? In other words, what did you read that stood out the most as different from your expectations?
- The biggest surprise to me in thus reading was that of the criteria of what truly makes a company innovative. The part where it talks about complementary assets and how the synergy can give a company a real competitive advantage and allow it to enhance its market share.
2) Identify at least one part of the reading that was confusing to you.
-One part of the reading that was confusing to me was that of disruptive innovation. I didn't understand exactly what they meant when they were referring to the android phones. Perhaps I will do more research into this topic upon the creation of my own business strategy in the future.
3) If you were able to ask two questions to the author, what would you ask? Why?
-I would ask the author "Do you think a company could not innovate whatsoever and still be successful?" and "Do you think a company could try to be too innovative and ruin its market share?" I ask these because these are the two ends of the spectrum and most companies fall in between but I would be curious to see what he would weigh in here.
4) Was there anything you think the author was wrong about? Where do you disagree with what she or he said? How?
-I don't believe the author was wrong about anything in this except besides maybe over simplifying some of the topics. That would be the only thing I would have changed personally.
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